CHR COMM REPORT - JULY 2023
LOCAL MEDIA REPORT
During the month of July 2023, one save the date invitation and one press release were sent to the local media : “ C Kite Festival 2023: Ne manquez pas la 2ème édition du C Kite Festival !“ and “C Kite Festival avec Antoine Auriol: Une deuxième édition spectaculaire au C Mauritius. “ , which received the most coverage. In addition, two press releases shared in June, namely, !", "‘Women’s Golf Day’ au Legend Golf Course! Quand les expertes initient les débutantes au golf" and "Leadership Programme 2022: Constance Hotels Resorts & Golf met en lumière ses 25 diplômés" also received additional media coverage. Furthermore, one press release shared in May also received additional coverage. "Golfer’s Choice Rankings 2023 : Le Legend Golf Course du Constance Belle Mare Plage à nouveau sous les feux de la rampe."
The AVE (Advertising Value Equivalent) for this campaign was MUR 445,207 .
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