COMM REPORT JANAURY 2024
Report of all Mkt Press
COMMUNICATION REPORT JANUARY 2024
OVERVIEW
• Prioritize consistent branding and messaging for the CHR brand, ensuring that all hotel properties receive strong editorial support.
COLLATERALS Updates: • New Constance Tekoma fact sheet ENG • New Constance Sakoa Factsheet EN • New C Rdg Mourouk fact sheet ENG
CONSTANCE HOTELS & RESORTS :
Key Coverage : Country & Town House, golfeturismo.it, lifebrands.co.za, Life 24, Yonder.fr, Le Point.fr
•
Dedicate resources & strategies to amplify the visibility of :
•
Updated CHR brochure
• Updated CBMP AIP - ENG & FR + Italian • Updated Sommellerie press kit (ENG & FR)
•
The C Resorts brand, making it a recognized and in-demand destination
GOALS
C RESORTS : - Key Coverage: Getaway magazine, Paris Match,siviaggia,
BRAND CONTENT PRESS RELEASES Distribute to Local & International Market Constance Hotels, Resorts & Golf, unveils exciting new additions to its portfolio. 1.
•
Rodrigues as CHR new Destination.
MEDIA COVERAGE
• Focus on enhancing the visibility and appeal of our brands, setting them apart in the competitive market.
2
PRESS COVERAGE PER HOTEL
POSITION AND PROMOTE
•
• STRENGTHEN THE POSITIONING OF CONSTANCE HOTELS & RESORTS BRAND IMAGE • GENERATE AWARENESS
Below chart shows the number (unit) of adverts and editorials per hotel + CHR corporate for January 2024
50
45
Free
40
Paid
35
30
25
20
15
10
5
0
CHR
CBMP
CPM
CES
CLS
CHM
CMM
CTM
CTR
CSBM C Resorts
3
PRESS COVERAGE PER MARKET
Below chart shows the value of the adverts and editorials per market for the month of January 2024 for CHRG. We have a total free coverage of approximately € 142,796,940 with a total indicative reach of 1,042,937,342
60
Free
€ 1,157,099,58 Reach:975,619,121
50
40
30
€ 264,797,48 Reach: 36,956,131
€ 108,690 Reach: 9,274,684
€ 223,700 Reach: 13,373,000
20
€ 214,800 Reach: 3,648,115
€ 42,881 Reach: 1,490, 291
€ 4,020 Reach: 2,421,000
10
€ 13,143 Reach: 155,000
0
4
LOCAL MEDIA REPORT
During the month of January 2024, the following press release was sent to the local media - to announce that the latest additions to the group:
" Constance Hotels, Resorts & Golf annonce l'introduction de 3 nouveaux hôtels et d’une destination inédite dans son portfolio . ” In terms of profiling opportunity, the agency secured the interview of Christophe Plantier, General Manager de Constance Prince Maurice in L'express, a top-tier to address the 25th anniversary of the hotel in 2023. Additional media coverage was received from the post-event press release distributed to the media to announce the winners of the MCB Tour Championship 2023 .
5
PRESS COVERAGE LOCAL MEDIA
To see full report Click Here
6
PRESS COVERAGE
Constance Hotels & Resorts LOCAL COVERAGE
QUESTIONS À…Christophe Plantier, General Manager de Constance Prince Maurice : «Chez Constance, nous avons à cœur d’aider les personnes dans le besoin» • L'Express
Constance Hotels annonce l’introduction de 3 nouveaux hôtels et d’une destination inédite dans son portfolio
• • • • • • • • • • • •
tourmag.com Le Défi Plus
holidays-evasion.info
Memento.fr
« Traveler’s Choice Awards 2023 » : Constance se distingue
ilemauricetourisme.info
newsmoris.com
•
ecoaustral.com
Le Mauricien
maurice-info.mu
business-magazine.mu
Golf : l’ Africa Amateur dès février en Afrique du Sud
Le Défi Quotidien
• •
Lemauricien.com
Bizweek
bizweek.mu
Le Mauricien
Maurice veut sa part du marché mondial du luxe
Gagnant du Bocuse d’or Mauritius 2023 - Emmanuel Fortuno à la conquête de l’excellence gastronomique
•
ecoaustral.com
• •
VoyaG VoyaG
8
SELECTION OF LOCAL PRESS CLIPPINGS
Constance Hotels & Resorts
Constance Hotels, Resorts & Golf annonce l'introduction de 3 nouveaux hôtels et d'une destination inédite dans son portfolio
Bizweek Coverage – January 2024
ilemauricetourisme.info Coverage – January 2024
Memento.fr Coverage – January 2024
9
INTERNATIONAL COVERAGE
Constance Hotels & Resorts (By Market)
Germany
Italy
United Kingdom
• • • • • • • • • • • • • • • • •
ReiseInsider
• • • • • • • • • • • • • • • • • • • • •
Golf & Turismo
• • • • • • • • • •
golfshake.com
MERIAN
TuttoSport
luxurialifestyle.com
magazin Elite Trvl Counter Aviation Direct
ilsole24ore.com
Daily Mail
guidaviaggi.it
Scottish Daily Mail
travelquotidiano.com
Golf World
moz.de
Il Sole 24 Ore
National newspaper Sunday Post
Märkische Oderzeitung
travelquotidiano.com Turismo e Attualità thecubemagazine.com
Today's Golfer Glass of Bubbly
Sky Sport LifePR.de
ttgitalia.com
Luxe
NewsOnline24 News-Blast Trvl Counter Deal Magazin im Mittelstand it it PROF Reiselnsider
worldmagazine.it
Golf World
lulop.com
Russia
italiaatavola.net
affaritaliani.it
• • • • • • • • • • •
Naz Press Net Newz ABC News Radar News Dix News Shark News
Deutscher Presseindex
lagenziadiviaggimag.it
gist.it
economymagazine.it
mitomorrow.it
siviaggia.it
quotidiano.net moltouomo.it
South Africa
Novosti Segodnya
Inform Journal VidexNews
• • •
lifebrands.co.za
Taste
Storm 24
The Golf Mag
Ator
10
INTERNATIONAL COVERAGE
Constance Hotels & Resorts (By Market)
UAE
France
• • • • • • • • • • • • •
• • • • • • • • • • • • • • • • • • • •
Worldwide Golf
3g.k.sohu.com
• • • • • • •
WeChat-Personal_dd
• • • • • • • • • • • • • • •
Yonder.fr
Wejhatt
qq.com
sports.sina.cn
Tesla mag.com Hotel & Lodge
Travel & Tourism News Middle East
dy.163.com c.m.163.com finance.sina.cn k.sina.com.cn
video.sina.com.cn
sina.com.cn
L'homme Tendance.fr
TTN Worldwide
yidianzixun.com
Mercotte.fr Paris Match Mens up.fr
Zawya (EN) Trade Arabia
WeChat-MTPA China WeChat ENCHANTE-HOTEL
sina.com.cn
Gulf Daily News Online
k.sina.cn
Tour Mag.com
Zawya
yidianzixun.com
•
WeChat-Afrian
Tendance Hotellerie.fr
Waaynk Wejhatt
yoojia.com
Fairways mag.com
youth.cn
L'echo Touristique.com
Nabd (EG)
t.m.youth.cn
Le Point.fr Le Point Oniriq.fr Oniriq.Fr
News Hot Off The Press Travel & Tourism News Middle East
news.html5.qq.co takungpao.com.hk
tkww.hk
dotdotnews.com
China
sohu.com
3g.k.sohu.com wenweipo.com WeChat-Surprise Holiday
• • • • • • • • •
Global Times
news.html5.qq.com
UC APP
baijiahao.baidu.com
ishare.ifeng.com
m.gmw.cn
hqtime.huanqiu.com
toutiao.com
11
sohu.com
INTERNATIONAL PRESS COVERAGE
Constance Hotels & Resorts (By Hotel)
CES
• •
Luxe
• •
TTN Worldwide Zawya (EN) – press release
CR/CTR •
CBMP •
Attualità Travel & Tourism News Middle East ReiseInsider Trvl Counter Aviation Direct
siviaggia.it
golfshake.com
• •
quotidiano.net moltouomo.it
• • • • • • • • • • • • • • • • • • • • •
• • • • • • • • • • • • • • • •
Trade Arabia
luxurialifestyle.com
Gulf Daily News Online
Daily Mail
• • • • • • • •
Zawya – staff writer TradeArabia
Scottish Daily Mail
CR/CSBM/ CTR
Golf World Sunday Post
moz.de
Waaynk
• • • • • • • • • • • • • • • • •
thecubemagazine.com
Märkische Oderzeitung WeChat-ENCHANTE HOTEL
Newspaper Wejhatt
Today's Golfer
ttgitalia.com
Nabd (EG)
Today’s Golfer – 2nd
worldmagazine.it
News Hot Off The Press
Golf & Turismo Golf & Turismo Golf & Turismo
lulop.com
WeChat-Afrian
italiaatavola.net
Ator
LifePR.de
affaritaliani.it
Oniriq.Fr
NewsOnline24 News-Blast Trvl Counter Deal Magazin im Mittelstand it it PROF Reiselnsider Net Newz ABC News Radar News
TuttoSport Wejhatt Sky Sport
lagenziadiviaggimag.it
CLS
gist.it
economymagazine.it
• • • • • • • • •
Golf World magazin Elite Trvl Counter Aviation Direct
The Golf Mag
mitomorrow.it
Deutscher Presseindex
Taste
Wejhatt
Mercotte.fr
Travel & Tourism News Middle East
moz.de
CHM •
Dix News Shark News
Märkische Oderzeitung
Glass of Bubbly
Novosti Segodnya
• • •
grazia.it MERIAN Mens up.fr
Le Point.fr Le Point Oniriq.fr
Inform Journal VidexNews
Storm 24
lifebrands.co.za
12
INTERNATIONAL PRESS COVERAGE Constance Hotels & Resorts (By Hotel)
CHR
• • • • • • • • • • • • • • • • • • • • •
• • • • • • • •
sina.com.cn
sina.com.cn
• • • • • • • • • • • • • • • • • • • • • • •
baijiahao.baidu.com
• • • • • • • • • • • • • • • • • • • • • • • •
ilsole24ore.com guidaviaggi.it
k.sina.cn
yidianzixun.com
ishare.ifeng.com
yidianzixun.com yidianzixun.com
WeChat-MTPA China
m.gmw.cn
travelquotidiano.com
Naz Press
Il Sole 24 Ore
hqtime.huanqiu.com hqtime.huanqiu.com hqtime.huanqiu.com
yoojia.com yoojia.com yoojia.com yoojia.com
Tour Mag.com
travelquotidiano.com thecubemagazine.com
Tendance Hotellerie.fr
Fairways mag.com
ttgitalia.com
toutiao.com toutiao.com
L'echo Touristique.com
worldmagazine.it
youth.cn
lulop.com
sohu.com sohu.com
t.m.youth.cn
italiaatavola.net
CPM
news.html5.qq.co takungpao.com.hk
affaritaliani.it
3g.k.sohu.com 3g.k.sohu.com 3g.k.sohu.com
• • • • •
Yonder.fr
lagenziadiviaggimag.it
Tesla mag.com Hotel & Lodge
tkww.hk
gist.it
dotdotnews.com
economymagazine.it
qq.com qq.com
L'homme Tendance.fr
sohu.com
mitomorrow.it Worldwide Golf
Taste
3g.k.sohu.com wenweipo.com
dy.163.com dy.163.com c.m.163.com c.m.163.com finance.sina.cn finance.sina.cn k.sina.com.cn
Newspaper Wejhatt
WeChat-Surprise Holiday WeChat-Personal_dd
Global Times
news.html5.qq.com news.html5.qq.com
sports.sina.cn
video.sina.com.cn
UC APP
baijiahao.baidu.com baijiahao.baidu.com baijiahao.baidu.com
sina.com.cn
13
SELECTION OF INTERNATIONAL PRESS CLIPPINGS
Constance Hotels & Resorts
Italy – TuttoSport • 1 page coverage
Germany – Merian • 2 pages coverage
South Africa – Taste • 2 pages coverage
14
SELECTION OF INTERNATIONAL PRESS CLIPPINGS
Constance Hotels & Resorts
China – Global Times • 1/3 page coverage
UAE – Worldwide Golf • 5 page coverage
UK – Luxe
•
½ pages coverage
15
CRESORTS
INTERNATIONAL & LOCAL PRESS COVERAGE
C Rodrigues
Germany
Russia
UAE Wejhatt Travel & Tourism News Middle East TTN Worldwide
Italy
LifePR.de NewsOnline24 News-Blast
Net Newz ABC News Radar News Dix News Shark News Novosti Segodnya Inform Journal VidexNews Storm 24
thecubemagazine.com ttgitalia.com worldmagazine.it italiaatavola.net affaritaliani.it lagenziadiviaggimag.it gist.it economymagazine.it mitomorrow.it siviaggia.it
Trvl Counter Deal Magazin Deutscher Presseindex im Mittelstand it it PROF Reiselnsider
Zawya (EN) Trade Arabia Gulf Daily News Online Zawya Waaynk Wejhatt Nabd News Hot Off The Press
quotidiano.net moltouomo.it
South Africa •
France
lifebrands.co.za
•
Paris Match
17
INTERNATIONAL & LOCAL PRESS COVERAGE
C Rodrigues, Mourouk
France – Paris Match
Italia – Siviaggia.com
UAE – gulftourism.news
18
PRESS TRIPS
PRESS TRIPS
Constance Belle Mare Plage
Constance Moofushi Maldives
• Social Media: Instagram
TV Channel-KameraZwei GmbH
Individual Presstrip Date: 17 January - 19 January 2024 Journalist: Mr Christian Leunig & Mr Edward Heizmann – Production Team Country: Germany
Individual Collaboration Presstrip Dates: 13 January - 20 January 2024 Journalists : Ms Sarah Balivo & Mr Piero Cicconi – Famous Architect/Int. Designer Country: Italy
• Access Destination + Misc Media
Constance Halaveli Maldives
CHR Dedicated Presstrip Dates: 21 January to 24 January 2024 Journalists: Mrs K. Malysheva, & Mrs P. Perusheva, Mrs E. Komolova – CHR PR Rep. & Journalists Country : Russia
• Vogue CZ Magazine
Individual Presstrip Dates: 17 January - 24 January 2024 Journalists: Mrs M. Seewald & Mrs I. Kirnagova – Publisher Country : Russia
20
EVENTS
PR EVENT IN ITALY & FRANCE
FOR THE PRESENTATION OF NEW PROPERTIES
22
UPCOMING CORPORATE EVENTS
CONSTANCE HOTELS & RESORTS
• Constance Festival Culinaire – 9 th to 16 th March 2024
• Golf &Wine – 21 st to 28 th April 2024 (Constance Belle Mare Plage)
La Paulée – 12 th to 19 th May 2024
•
• Escapade Gourmande – 11 th to 15 th August 2024 (Constance Moofushi Maldives)
• Escapade Gourmande – 15 th to 18 th August 2024 (Constance Halaveli Maldives)
• Golf &Wine – 15 th to 22 nd December 2024 (Constance Lemuria Seychelles)
CRESORTS
• C Kite Festival – 27 th June to 1 st July 2024
23
COLLATERALS
NEW PICTURES OF CONSTANCE TEKOMA RODRIGUES
25
NEW PICTURES OF C RODRIGUES, MOUROUK
26
NEW VIDEO TEASER AVAILABLE FOR THE 3 NEW PROPERTIES
•
Constance Tekoma Rodrigues
•
Constance Sakoa Boutik Mauritius
•
C Rodrigues, Mourouk
27
THANK YOU
Communication Department
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