COMM REPORT OCT 2023

COMMUNICATION REPORT OCTOBER 2023

OVERVIEW

BRAND CONTENT Three hotels of Constance Hotels & Resorts recognized as Sustainability Leaders by the Leading Hotels of the World Local only 1. "Sensibilisation et actions durables : Un mois de septembre au vert pour Constance Hotels, Resorts & Golf !" COLLATERALS 1. CBMP Factsheet (English, French, Italian, Spanish, German) 2. CMM Factsheet (English, French, Italian, Spanish) 3. CHR Advertorial (English & French) 4. CHRG Advertorial (English & French) 5. CES Advertorial (English & French) PRESS RELEASES 1. Constance Belle Mare Plage shines again at the 10th World Golf Awards 2. World Travel Awards 2023: Constance Hotels and Resorts, the leading hotel brand in the Indian Ocean International only 1.

CONSTANCE HOTELS & RESORTS :

•

Prioritize consistent branding and messaging for the CHR brand, ensuring that all hotel properties receive strong editorial support. Dedicate resources and strategies to amplify the visibility of the C Resorts brand, making it a recognized and in-demand destination. Focus on enhancing the visibility and appeal of our brands, setting them apart in the competitive market.

Key Coverage : Forbes, Daily Telegraph, Dni24.ru, Gheir, Marie Claire Italy, Im Mittelstand, TTG Italia

•

Paid Coverage: Le Point.fr, Falstaff Travel, Golf & Turismo, Panorama, Compleat Golfer, Cape Town Etc

GOALS

MEDIA COVERAGE C RESORTS : - Key Coverage: Journal du Nautisme, ttgitalia.com, sandtontimes.co.za, The KiteMag

•

2

PRESS COVERAGE PER HOTEL

POSITION AND PROMOTE

•

• STRENGTHEN THE POSITIONING OF CONSTANCE HOTELS & RESORTS BRAND IMAGE • GENERATE AWARENESS

Below chart shows the number (unit) of adverts and editorials per hotel + CHR corporate for October 2023

30

Free

25

20

15

10

5

0

CHR

CBMP

CPM

CES

CLS

CHM

CMM

CTM

C Resorts

3

PAID PRESS COVERAGE PER HOTEL

POSITION AND PROMOTE

•

• STRENGTHEN THE POSITIONING OF CONSTANCE HOTELS & RESORTS BRAND IMAGE • GENERATE AWARENESS

We have a total paid coverage of approximately € 17,198.14.

2.5

Paid

2

1.5

1

0.5

0

CHR

CBMP

CPM

CES

CLS

CTM

CMM

C Resorts

4

PRESS COVERAGE PER MARKET

Below chart shows the value of the adverts and editorials per market for the month of October 2023 for CHRG. We have a total free coverage of approximately € 876,887.95 with a total indicative reach of 19,054,330.

10 12 14 16 18 20

€ 336,466 Reach: 4,029,860

Free

€ 199,638.45 Reach: 3,992,724

€ 98,168.5 Reach: 6,783,180

€ 3,950 Reach: 431,000

0 2 4 6 8

€ 7,500 Reach: 557,851

€ 231,165 Reach: 3,259,715

5

LOCAL MEDIA REPORT

In October 2023, three press releases were distributed to local media. "Sensibilisation et actions durables : Un mois de septembre au vert pour Constance Hotels, Resorts & Golf!", "Distinctions internationales - Constance Hotels, Resorts & Golf élu « Indian Ocean Leading Brand » lors des World Travel Awards 2023 ,“ and "Constance Belle Mare Plage élu « Meilleur Hôtel Golf de l’océan Indien » aux World Travel Awards 2023" garnered seven, eight, and three coverages, respectively. Two interviews were conducted: Armand Amadis, Head of Sales at Constance Hotels, resorts & Golf published in Le Défi Quotidien and Jean Jacques Vallet, CEO of the group featured in Eco Austral.

Furthermore, a July press release received an extra media coverage, and a September press release gained two more media coverages in October 2023.

The AVE (Advertising Value Equivalent) for this campaign was MUR 446,522 .

6

PRESS COVERAGE LOCAL MEDIA

To see full report Click Here

7

PRESS COVERAGE

INTERNATIONAL PRESS COVERAGE

Constance Hotels & Resorts (By Market)

UAE

France

Germany

United Kingdom

• • • • • • • • • • • • • • •

Platinum Waaynk

• • •

• • • • • • • • • • • • • • • • •

Hello

Spartacus

• • • •

Yonder.fr

Daily Telegraph Telegraph.co.uk

Desired

Mariage.com

Moralmoda Ladylead Mag FreshSociety

Illu der Frau Revue Heute

Voyages & Hôtels de rêve

Mistertravel.news

Franfurter Neue Presse Urlaubsgeschichten.at

Italy

Alhakaek

Russia

Economy and Industry Lebanon

Gastro.de LifePR.de

• • • • • • • • • • •

TTG Luxury Ttgitalia.com

• • • • • • • • •

Sharknews.ru Storm24.media Ruinfornews.ru Radarnews.ru Ecnovosti.ru Wiotto.com Wiotto.com Global-echo.ru Dni24.ru

Egypt Today Gheir (AR)

Im Mittelstand Deal Magazin

TTG Italia

Forbes Small Giants

Klyoum Lifestyle

Hogapage It-it-prof

Advtraining.it Diva e Donna Golfeturismo.it Advtraining.it Marieclaire.it

Laha Magazine Online Harper’s Bazar Arabia (Ae)

NewsOnline24

My News Channel News-Research

Eat ‘n Stays

Syyaha

Prestige Travel Magazin

Forbes.it Libero.it

Syyaha (EN)

Merian

9

INTERNATIONAL PRESS COVERAGE

Constance Hotels & Resorts (By Hotel)

CLS •

CHM

CBMP •

CPM

CHR •

Gheir (AR)

Golfeturismo.it Advtraining.it Marieclaire.it Illu der Frau Revue Heute

TTG Luxury Ttgitalia.com

• • • • • • • • • • • • • • • • • • • • • •

Daily Telegraph Telegraph.co.uk

• • • • • • • • • • • • • • • • • • • •

Hello

• • • • • • • • • • • • • • • • • •

Klyoum Lifestyle

• • • • • •

• • • • • • • • • • • • •

FreshSociety

Laha Magazine Online

TTG Italia

Eat ‘n Stays

Alhakaek

Harper’s Bazar Arabia (Ae)

Forbes Small Giants

Syyaha

Economy and Industry Lebanon

Eat ‘n Stays

Advtraining.it

Syyaha (EN) Illu der Frau Revue Heute

Syyaha

Franfurter Neue Presse Urlaubsgeschichten.at

Forbes.it Libero.it Platinum Waaynk

Egypt Today Gheir (AR)

Syyaha (EN)

Desired

Franfurter Neue Presse

Klyoum Lifestyle

Gastro.de LifePR.de

CMM •

Gastro.de LifePR.de

Laha Magazine Online

Moralmoda Ladylead Mag News-research

Eat ‘n Stays

Hello

Im Mittelstand Deal Magazin

Im Mittelstand Deal Magazin

Syyaha

• • • • • • • •

Forbes.it Libero.it

Syyaha (EN)

Hogapage It-it-prof

Prestige Travel Magazin

Hogapage It-it-prof

Gastro.de LifePR.de

FreshSociety

Mistertravel.news

Alhakaek

NewsOnline24

NewsOnline24

Im Mittelstand Deal Magazin

Economy and Industry Lebanon

My News Channel

My News Channel Mariage.com

CES

Voyages & Hôtels de rêve

Hogapage It-it-prof

Egypt Today

Wiotto.com

• • •

Spartacus

Sharknews.ru Storm24.media Ruinfornews.ru

Merian

Global-echo.ru

Desired

NewsOnline24

Yonder.fr

Wiotto.com

My News Channel

CTM •

Dni24.ru

Merian

Radarnews.ru Ecnovosti.ru

Diva e Donna

10

SELECTION OF INTERNATIONAL PRESS CLIPPINGS

Constance Hotels & Resorts

France – Voyages & Hôtels de rêve • 1 page coverage

Russia – dni24.ru • 2 pages coverage

Germany – Im Mittelstand • 4 pages coverage

Italy – Forbes

•

2 pages coverage

11

SELECTION OF INTERNATIONAL PRESS CLIPPINGS

Constance Hotels & Resorts

Italy – TTG Luxury • ½ page coverage

Germany – desired.de • Coverage on website

Russia – sharknews.ru • 2 pages coverage

UAE – Platinum

•

3 pages coverage

12

Constance Hotels & Resorts LOCAL COVERAGE

Jean-Jacques Vallet, la force tranquille de l’hôtellerie de luxe

Armand Amadis, du groupe Constance Hotels, Resorts & Go : « Il est important de personnaliser notre offre pour les visiteurs du Moyen-Orient »

•

Ecoaustral.com

Le Constance Generosity Challenge : 12 heures en selle pour les para-athlètes mauriciens

•

Le Défi Quotidien

• • •

Bizweek

World Travel Awards 2023 : Constance Hotels and Resorts, la première marque hôtelière de l'océan Indien

Defimedia.info

Mnews.mu

Sensibilisation et actions durables : Un mois de septembre au vert pour Constance Hotels, Resorts & Golf !

• • • • • • • •

Ilemauricetourisme.info

Maurice-info.mu

Ionnews.mu Le Xournal

• • • • • •

Ilemauricetourisme.info

Ilemauricetourisme.info

Le Mauricien

Memento.fr

Lemauricien.com

Actu.mu

Memento.fr

Holidays-evasion.info

5-Plus Dimanche

Aparte.mu

13

SELECTION OF LOCAL PRESS CLIPPINGS

Constance Hotels & Resorts

Sensibilisation et actions durables : Un mois de septembre au vert pour Constance Hotels, Resorts & Golf !

Le Mauricien Coverage – October 2023

Ilemauricetourisme.info Coverage – October 2023

5-Plus Dimanche Coverage – October 2023

14

SELECTION OF LOCAL PRESS CLIPPINGS

Constance Hotels & Resorts

World Travel Awards 2023 : Constance Hotels and Resorts, la première marque hôtelière de l'océan Indien

Ilemauricetourisme.info Coverage – October 2023

Ionnews.mu Coverage – October 2023

Le Xournal Coverage – October 2023

15

CRESORTS

INTERNATIONAL & LOCAL PRESS COVERAGE

C Mauritius

Italy

• • •

TTG Luxury Ttgitalia.com

TTG Italia

France

•

Journal du Nautisme

South Africa •

Sandtontimes.co.za Open.Spotify.com

•

United Kingdom •

E4 Television Channel - Married at First Sight

Italy – TTG Italia 1/3 page coverage

•

UK – TheKiteMag 4 pages coverage

The KiteMag

Mauritius – Le Journal des Archipels 2 pages coverage

17

ADVERTISING CAMPAIGNS

ADVERTORIALS

Constance Hotels & Resorts

Italy – Golf e Turismo Advertorial

Italy – Panorama Advertorial

France – Le Point.fr 1 page Advertorial

19

ADVERTORIALS

UK – CONDE NAST TRAVELLER

20

PRESS TRIPS

INDIVIDUAL PRESS TRIPS

• Bild der Frau Date: 17 to 20 October Journalist: Monika Kaussen Country: Germany

Constance Prince Maurice

• Yonder Mag

Date: 09 to 11 October Journalists: Mr Emmanuel Laveran & Mrs Laveran Country: France

Constance Lemuria Seychelles

• The Telegraph

• SPA Inside

Date: 30 October to 03 November Journalist: Anna Bader Country: Germany

Date: 10 to 13 October Journalist: Mrs Nicki Grihault Country: UK

• BA Highlife

Date: 20 to 24 October Journalists: Mrs Heidi Fuller-Love Country: UK

22

OTHER PRESS TRIPS

DEDICATED PRESS TRIPS

Constance MoofushiMaldives

Constance Belle Mare Plage Mauritius

• Daily Mail • Hello magazine • Dive Magazine"

• MTPA – Travel Influencer

Date: 23 to 25 October Journalists: Carmen Aprile Country: Italy

Date: 01 to 03 October Journalists: Mr Sean THOMAS, Mr Graeme GOURLAY, Mr Nichola MURPHY Country: UK

Constance Halaveli Maldives • Daily Mail

Constance MoofushiMaldives

• Barter Deal – Italia a Tavola

• Hello magazine • Dive Magazine" Date: 03 to 06 October Journalists: Mr Sean THOMAS, Mr Graeme GOURLAY, Mr Nichola MURPHY Country: UK

Date: 28 October to 04 November Journalists: Mr Andrea Lupini & Ms Chiara Boffeti Country: Italy

23

PR EVENT IN RUSSIA

COLLABORATION WITH LIQ SKINBAR

SPA CHINA SUMMIT

24

LOCAL EVENT

LE GRAND REPAS – 19 TH OCTOBER AT CONSTANCE PRINCE MAURICE

25

NEW SALES & MARKETING GIVEAWAYS

Sunglasses Women

Sunglasses Men

26

NEW SIGNATURE PICTURES ON B2B GALLERY

Constance Tsaranbanjina

Constance Prince Maurice Mauritius

Madagascar

27

MUSIC & WINE 2023 TEASER

•

Music & Wine 2023

28

UPCOMING CORPORATE EVENTS

CONSTANCE HOTELS & RESORTS

UPCOMING EVENTS :

• MCBTour Championship-Mauritius : 4 to 10 December • Music & Wine : 11 to 17 December

29

THANK YOU

Communication Department