COMMUNICATION REPORT JUNE 2024
MONTHLY
COMMUNICATION REPORT JUNE 2024
OVERVIEW
•
Prioritize consistent branding and messaging for the CHR brand, ensuring that all hotel properties receive strong editorial support.
CONSTANCE HOTELS & RESORTS : Key Coverage : vanityfair.it, iodonna.it, Connoisseur Circle, Marie Claire Russia, Nabd (EG), Today’s Golfer UK
PRESS RELEASES International & Local •
Constance Hotels & Resorts Unveils Its New Loyalty Program: Echo Privilege Club, A First in the Indian Ocean
•
Dedicate resources & strategies to amplify the visibility of :
C RESORTS : Key Coverage : Elite magazine online, Germany , corrieredellosport.it
Local only •
•
The C Resorts brand, making it a recognized and in-demand destination
BRAND CONTENT Constance Women’s Golf Day : La 6e édition du tournoi golf 100% féminin accueille 44 participantes • Le C Kite Festival de retour pour une troisième édition d’exception Distinctions : Constance Hotels, Resorts & Golf célébré pour son excellence continue aux World Travel Awards 2024 et aux TripAdvisor Travelers' Choice Awards •
GOALS
•
Rodrigues as CHR new Destination.
MEDIA COVERAGE
•
Focus on enhancing the visibility and appeal of our brands, setting them apart in the competitive market.
2
PRESS COVERAGE PER HOTEL
POSITION AND PROMOTE
•
• STRENGTHEN THE POSITIONING OF CONSTANCE HOTELS & RESORTS BRAND IMAGE • GENERATE AWARENESS
Below chart shows the number (unit) of adverts and editorials per hotel + CHR corporate for June 2024
35
Free
30
Paid
25
20
15
10
5
0
CHR
CBMP
CPM
CES
CLS
CHM
CMM
CTM
CTR
CSBM C Resorts
3
PAID PRESS COVERAGE PER HOTEL
POSITION AND PROMOTE
•
• STRENGTHEN THE POSITIONING OF CONSTANCE HOTELS & RESORTS BRAND IMAGE • GENERATE AWARENESS
We have a total paid coverage of approximately € 504,700 , with an indicative reach of 44,164,145
8
7
Paid
6
5
4
3
2
1
0
CHR
CBMP
CPM
CES & CLS
CMM
C Resorts
4
PRESS COVERAGE PER MARKET
Below chart shows the value of the adverts and editorials per market for the month of June 2024 for CHRG. We have a total free coverage of approximately € 805,387.07 with a total indicative reach of 190,649,271
30
Free
€ 12,780 Reach: 21,793,000
25
20
€ 80,471.72 Reach: 107,159,272
15
€ 575,266 Reach: 52,541,516
€ 19,480 Reach: 756,806
€ 90,150 Reach: 8,251,121
10
€ 21,939.35 Reach: 121,476
5
€ 5,30 0 Reach: 26,080
0
5
LOCAL MEDIA REPORT
During the month of June 2024, three press releases were sent to the local media :
• Distinctions : Constance Hotels, Resorts & Golf célébré pour son excellence continue aux World Travel Awards 2024 et aux TripAdvisor Travelers' Choice Awards
• Constance Women’s Golf Day : La 6e édition du tournoi golf 100% féminin accueille44 participantes
• Le C Kite Festival de retour pour une troisième édition d’exception
Constance Hotels & Resorts also received coverage from the following communication campaigns :
• Les métiers de l'hôtellerie
• MCB Rodrigues Scholarship : Trois nouveaux boursiers récompensés
• 6e édition du Delizie Italiane : La culture et la gastronomie italienne à l’honneur
• AXYS annonce le lancement réussi de la deuxième édition de l’Eastern Golfers Challenge
6
• By the C with Awanam
PRESS COVERAGE LOCAL MEDIA
To see full report Click Here
7
PRESS COVERAGE
SELECTION OF INTERNATIONAL PRESS CLIPPINGS
Constance Hotels & Resorts
Germany – Connoisseur Circle • 2 pages coverage
UK – The Luxury Editor 1 page coverage
Italy – Vanity Fair • 1 page coverage
9
SELECTION OF INTERNATIONAL PRESS CLIPPINGS
Constance Hotels & Resorts
Russia – Marie Claire 1 page coverage
UAE – Nabd
China – Sohu and Travel • 1/13 pages coverage
•
1 page coverage
10
INTERNATIONAL COVERAGE
Constance Hotels & Resorts (By Market)
Italy •
Russia
Germany • Mate •
China •
Io Donna iodonna.it lifestar.it trekking.it vanityfair.it
Sohu-And Travel
Beauty carte blanche
• • • • • • • • • • • • • • • • • • • • • • • • •
• • • • • • • • •
Elite online tip-luxury
Sohu APP-And Travel Weibo-Dream Life WeChat-And Travel Toutiao-OK! China Sohu APP-OK! China Sohu APP-OK! China 163.com-OK! China 163.com-OK! China WeChat-OK! China Sohu-OK! China
• • • • • • • • • • • • • • • • • • • • •
Brand do
• • • • • • • • • •
Business common
Live PR
Estimatix
Newsletter TVRL Counter
Finance reality
Economy magazine
reiseziehle.ch
Kotovse Life star
iodonna.it
magazine forum online
luxurypretaporter.it
Worlds of food FVW Travel Talk
Marie Claire
quotidiano.net
MMG
vanityfair.it
Newsletter VW Travel Talk
Moscow media
Connoisseur Circle
News life
UAE •
Connoisseur Circle Newsletter
Sohu APP-Quan Jinadianshi WeChat-Yorkdabaozha WeChat-Chenxi Travel
Pro fashion
Gheir (AR) Eat'n Stays Eat'n Stays
Quite
United Kingdom • Luxury Spa Edit • Golf • Travellers World • The Luxury Editor • Today's Golfer
• • • • • • • • •
RSS
WeChat-Youdascn
Russia 24
Car News 2Day
WeChat-Youxiangchuxing
Selling points SFO inform
Nabd (EG)
magazine Traveler
Arrajol Online
Sohu-Traveler Magazine
SKFO info
Sa2eh
Sohu APP-Traveler Magazine WeChat-AD_China_Official WeChat-Traveler Magazine
Sobytiye
Middle East News 24/7
Tour pressa Vacation time
Sa2eh
South Africa
Al BawabaNews
WeChat-Lanyu Trip
Ru 24
TravelNews
•
Publicists
Media bloom
11
Fazanmag
INTERNATIONAL PRESS COVERAGE Constance Hotels & Resorts (By Hotel)
CMM
CHR
CHM
Russia 24
• • • • • • • • • • •
Luxury Spa Edit
• • • • • • • • • • •
FVW Travel Talk
• • • • • • • • • • • • • • • • • • • • •
Luxury Spa Edit
• • • • • • • • • • • • • • • • • • • • •
Selling points SFO inform
Io Donna iodonna.it
Newsletter VW Travel Talk Sohu-Traveler Magazine Sohu APP-Traveler Magazine WeChat-AD_China_Official WeChat-Traveler Magazine
iodonna.it
luxurypretaporter.it
SKFO info
luxurypretaporter.it
quotidiano.net
Sobytiye
quotidiano.net
WeChat-Youdascn
Tour pressa Vacation time
WeChat-Yorkdabaozha WeChat-Chenxi Travel
Elite online
WeChat-Lanyu Trip Travellers World Sohu-And Travel Sohu APP-And Travel Weibo-Dream Life WeChat-And Travel
Worlds of food
Ru 24
WeChat-Youdascn
Beauty carte blanche
Publicists
Worlds of food
Brand do
Media bloom
Sa2eh
Business common
Fazanmag
Al BawabaNews
Estimatix
Finance reality
tip-luxury
Kotovse Life star
Live PR
Newsletter TVRL Counter
Marie Claire
reiseziehle.ch Gheir (AR)
MMG
Moscow media
Eat'n Stays Eat'n Stays
News life
Pro fashion
Car News 2Day
Quite
TravelNews
RSS
12
INTERNATIONAL PRESS COVERAGE
Constance Hotels & Resorts (By Hotel)
CLS
CPM
CBMP
magazine Traveler The Luxury Editor
• • • • • • • • • • •
Connoisseur Circle
• • • • • • • • • • • • • • •
magazine Traveler
• • • • •
Connoisseur Circle Newsletter
Golf
Economy vanityfair.it
Today's Golfer
Economy
lifestar.it trekking.it vanityfair.it Gheir (AR) Eat'n Stays Eat'n Stays
Sohu APP-Quan Jinadianshi magazine forum online
Toutiao-OK! China Sohu-OK! China Sohu APP-OK! China Sohu APP-OK! China 163.com-OK! China 163.com-OK! China
WeChat-Youxiangchuxing
CES
Connoisseur Circle
• • • • • •
Connoisseur Circle Newsletter
WeChat-Youxiangchuxing
Car News 2Day
Today's Golfer
Nabd (EG)
vanityfair.it
Arrajol Online
WeChat-Youxiangchuxing
Sa2eh
Mate
Middle East News 24/7
CTM
Io Donna iodonna.it
• •
13
SELECTION OF LOCAL PRESS CLIPPINGS
Constance Hotels & Resorts
Eco Austral Coverage – June 2024
Memento Coverage – June 2024
Actu.mu Coverage – June 2024
14
Constance Hotels & Resorts LOCAL COVERAGE
• Eco Austral Constance Hotels & Resorts célèbre ses talents
MEILLEUR SOMMELIER DE LA PAULÉE 2024 : Marie Angela Lisette séduit le jury avec sa maîtrise parfaite de la sommellerie
17 ÉDITION DU CONSTANCE FESTIVAL CULINAIRE 2024
•
Journal des Archipels
• • • •
Le Mauricien Eco Austral
Bizweek
Women's Golf Day
La Gazette Mag
• YSTV dans l’émission Sport Select - Début: 44 minutes et 50 secondes ; Durée: 1 minute et 55 secondes , • Memento.fr, • actu.mu, • maurice-info.mu, • mbcradio.tv, • ilemauricetourisme.info, • ionnews.mu, • voya-g.com, • Bizweek, • holidays-evasion.info,
World Travel Awards 2024 • ionnews.mu • ilemauricetourisme.info • Memento.fr • lexournal.mu • minorityvoice.info • holidays-evasion.info • Bizweek • Actu.mu • Maurice-info.mu
15
CRESORTS
INTERNATIONAL COVERAGE
C Resorts (By Market)
China
WeChat-MTPA China
•
Germany
Elite magazine online
•
Italy
focus-online.it timemagazine.it
• • • •
corrieredellosport.it
tuttosport.com
Germany – Elite • 1 page coverage
Italy - Corriere
•
1 page coverage
17
LOCAL COVERAGE
C Resorts
Manawa et C Rodrigues Mourouk- Une fusion innovante pour le tourisme durable
Le C Kite Festival de retour pour une troisième edition
• • • • • • • • • • • • • • • • •
ionnews.mu
• • • • • •
5-Plus Dimanche
Star
La Gazette
maurice-info.mu
actu.mu
Memento.fr ilemauricetourisme.info
Week-End Le Mauricien
actu.mu
lemauricien.com
Le Défi Quotidien holidays-evasion.info
Le Défi Plus
LOUKA PITOT CHAMPION D'EUROPE DE KITESURF, AMBASSADEUR DE LA MARQUE C
Le Dimanche L'Hebdo
RESORTS
Star
minorityvoice.info
•
Journal des Archipels
Bizweek
lexournal.mu
L'Express
Élection de Miss Réunion 2024: Un séjour idéal à Rodrigues pour les 12 finalistes en
Le Défi Plus Lexpress.mu
vue de leur preparation
Le Dimanche L'Hebdo fr.allafrica.com lejournaldesarchipels
•
hellorodrigues.fr
18
PRESS TRIPS
Constance Ephelia, Seychelles
PRESS TRIPS
Constance Lemuria, Seychelles • GATE, VanityFair, IoDonna.it, Corriere, IlMessaggero.it: IlMattino.it, Leggo.it, QuotidianoAdriatico.it, IlGazzettino.it Dedicated Press trip Dates: 8 – 11 June 2024 Journalist: Valeria Palieri, Lidia Pregnolato, Veronica Mazza, Francesca Spanò Country : Italy • GATE, VanityFair, IoDonna.it, Corriere, IlMessaggero.it: IlMattino.it, Leggo.it, QuotidianoAdriatico.it, IlGazzettino.it Dedicated Press trip Dates: 11 – 13 June 2024 Journalist: Valeria Palieri, Lidia Pregnolato, Veronica Mazza, Francesca Spanò Country : Italy
Constance Tsarabanjina, Madagascar
• Skyways (Airlink In-flight magazine)
Individual Press trip Dates: 9 – 13 June 2024 Journalist: Mr Bruce Dennill Country : South Africa
C Mauritius Palmar
• Event – C Kite Festival
Dates: 27 June to 01 July 2024 Journalists: • Sarah Sylvester – The Kite Mag UK
• Cheyenne Zurek – Desired Germany
• Luigi Ceccon – Corriere Italy
• Ryan Enslin – Freelancer, South Africa
20
PRESS TRIPS
Constance Halaveli Maldives
Constance Moofushi Maldives
• Falstaff Travel, Forbes, desired, Blick, Fogs
• Falstaff Travel, Forbes, desired, Blick, Fogs
CHR Dedicated Press trip Dates: 5 – 7 June 2024
CHR Dedicated Press trip Dates: 2 – 5 June 2024
Journalists: Ms Katharina Kotrba, Ms Rica Pahlke, Ms Anita Bauer, Ms Theresa Greiderer (PR CHR) Country : Germany
Journalists: Ms Katharina Kotrba, Ms Rica Pahlke, Ms Anita Bauer, Ms Theresa Greiderer (PR CHR) Country : Germany
CHR Dedicated Press trip Dates: 11 – 13 June 2024 Journalists: Monica Guerci, Filippo Piervittori & Beatrice Anfossi, Michaela Karina Bellisario Country : Italy • IoDonna, LuxuryPreta Porter Magazine Rumors.it, Msn.com,.Itinerari
CHR Dedicated Press trip Dates: 8 – 11 June 2024 Journalists: Monica Guerci, Filippo Piervittori & Beatrice Anfossi, Michaela Karina Bellisario Country : Italy • IoDonna, LuxuryPreta Porter Magazine Rumors.it, Msn.com,.Itinerari
21
PRESS TRIPS
C Mauritius Palmar
• Heidiklein Luxury Swimwear | MTPA
Photoshooting Dates: 19 – 22 June 2024 Journalists: Production crew and mode Country : UK
22
PRCOLLAB – BELLE YOU SWIMWEAR, RUSSIA
Constance Halaveli Maldives
• Swimwear brand, Belle You Swimwear (Russia) shot their newest collection at Constance Halaveli in April 2024. Here are a few snapshots from their photoshoot.
23
Click on each photo to watch
PRCOLLAB – BELLE YOU SWIMWEAR, RUSSIA Constance Halaveli Maldives
24
Click on each photo to watch
PRCOLLAB – BELLE YOU SWIMWEAR, RUSSIA Constance Halaveli Maldives
25
Click on each photo to watch
PRCOLLAB – BELLE YOU SWIMWEAR, RUSSIA Constance Halaveli Maldives
• The videos featuring their latest collection were displayed on screens in 29 fashion boutiques across Russia
26
PRODUCTION
NEW PICTURES ON B2B – CONSTANCE HALAVELI MALDIVES
WEDDINGS & HONEYMOONS SECTION UPDATED
• A wedding photoshoot designed exclusively for the Chinese market, following a FAM trip to the Maldives
28
NEW PICTURES ON B2B – CONSTANCE MOOFUSHI MALDIVES
WEDDINGS & HONEYMOONS SECTION UPDATED
29
EVENTS
27 TH JUNE – 01 ST JULY 2024
CORPORATE EVENT - C RESORTS
C KITE FESTIVAL WITH ANTOINE AURIOL
31
UPCOMING CORPORATE EVENTS
CONSTANCE HOTELS & RESORTS
• Escapade Gourmande – 11 th to 15 th August 2024 (Constance Moofushi Maldives)
• Escapade Gourmande – 15 th to 18 th August 2024 (Constance Halaveli Maldives)
• MCB Tour Championship – 5 th to 10 th December 2024 (Constance Belle Mare Plage)
• Golf &Wine – 15 th to 22 nd December 2024 (Constance Lemuria Seychelles)
CRESORTS
• By the C with AWANAM – 5 th to 8 th September 2024 (C Rodrigues Mourouk)
32
THANK YOU
Communication Department
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