MCB Tour Championship Pressbook 2022

The Times | Partnership Overview

We’ve maintained our strong CTR of 11.32% across the native article this week, as well as seeing our CTR on the display banne rs rise from 0.05% to 0.08%. It’s positive to see we have outperformed benchmarks week to week.

Native Article

Display

5,601 Page Views 134 Link Clicks 11.32% CTR 2min 38s Average dwell time on native content

281,110 Impressions 250 Clicks

0.08% CTR

The Times Benchmarks: • CTR: 0.12%

The Times Benchmarks: • CTR: 0.03%