MONTHLY REPORT APRIL 2024

CONCLUSIONS

INSIGHTS - APRIL

89.3% Management responses, 643 of 688 respondablereviews have been responded to.

An increase in reviews, with a total of 874 reviews . With 386 reviews , Booking.com takes the first place, 310 reviews on TripAdvisor as the top leading reviews source, followed by 134 reviews on Google, among the other sources.

CPM, CHM and CES ranked top three in positive comment percentage.

In terms of semantic analysis, there has been an increase in mentions, but Sentiment (about the brand in general) slightly decreased. Top negative reviews were regarding Food & Drinks, Value and Room Top positive reviews are about the Experience, Staff and Service!.

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