MONTHLY REPORT DECEMBER 2024

CONSTANCEHOTELS.COM

HIGHLIGHTS

All Conversions (month over month)

Pay Per Click Results (month over month)

Organic Traffic (year over year)

▲ 5.4%

New Organic Users

25.6K

▼ -6.0%

Transactions

235

▼ - 33.33%

Transactions

44

▲ 3.8%

Organic sessions

44.7K

▼ -13.2%

Revenue

€1.38M

▼ - 28.23%

Revenue

€267K

▼ -10.8%

Transactions

116

▼ -7.6%

Conversion rate

0.17%

▼ -13.41%

Ads Spend

€10.608K

▼ -17.29%

ROAS

2517%

▼ -28.00%

Cost per click

€0.18

All Conversions: Transactions decreased by 6.0% , totaling 235 . Revenue saw a decline of 13.2% , now at €1.38M . The conversion rate dropped by 7.6% , standing at 0.17% .

Pay Per Click (PPC) Results: Transactions decreased by 33.33% , totaling 44 . Revenue declined by 28.23% , amounting to €267K , while ad spend decreased by 13.41% , now at €10.608K . ROAS (Return on Ad Spend) dropped by 17.29% , standing at 2517% , while the Cost Per Click i mproved significantly, dropping by 28% , now at €0.18.

Organic Traffic: New organic users increased by 5.4% , totaling 25.6K , and organic sessions grew by 3.8% , reaching 44.7K . However, transactions decreased by 10.8% , totaling 116 .

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