MONTHLY REPORT OCTOBER 2025

CONCLUSIONS

INSIGHTS

October Overview: October showed a general decline in both reach and engagement across our accounts. This shift suggests that our recent content resonated less with audiences compared to previous months. The month points to a need for refreshed formats and stronger creative direction. Facebook Highlights: Facebook activity softened this month, with fewer interactions across pages. However, overall visibility remained steady, showing that our audiences are still seeing the content even if they engage less. Instagram Highlights: Instagram also experienced lower engagement, but certain formats — especially Stories — continued to attract strong attention. This confirms that the audience is still present and responsive, particularly to more dynamic and spontaneous content. Upcoming Focus Areas: Next month, we will review all recent content to better understand which styles, topics and tones work best. This analysis will help us refine our strategy, strengthen engagement, and guide the creation of more effective content moving forward.

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