MONTHLY REPORT OCTOBER 2025

CONCLUSIONS

INSIGHTS

• By end of October, Echo Privilege Club surpassed 16k members, reflecting a strong month-on-month growth.

• We also noted an improvement in Duve upsell performance following recent refinements and ongoing close monitoring.

• In collaboration with the IT team, we initiated the early implementation phase of Salesforce, our new CRM and Loyalty platform, in October.

Looking ahead:

• The E-Business and IT will carry on with the implementation of SalesForce, with a projected go-live in late Q2 2026.

• As part of the C-Resorts Digital Guest Journey review, we will optimize our automated communication strategy, refine the omnichannel guest experience, strengthen our upsell initiatives, and enhance the check-in process.

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