COMMUNICATION REPORT SEPTEMBER 2024
Monthly Report
COMMUNICATION REPORT SEPTEMBER 2024
OVERVIEW
•
Prioritize consistent branding and messaging for the CHR brand, ensuring that all hotel properties receive strong editorial support.
CONSTANCE HOTELS & RESORTS : Key Coverage : Les Echos, Vogue.it, Telegraph.uk.co, Le Point, Falstaff Travel
UPDATED COLLATERALS • CHM Factsheet (ENG, FR, ES, IT) • CPM Factsheet (ENG, FR, ES, IT) • CPM All Inclusive Package • CSM Factsheet (ENG, FR) • CHR Brochure • CHR Press Kit (ENG, FR)
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Dedicate resources & strategies to amplify the visibility of :
C RESORTS :
• Key Coverage : The Sunday Times thetimes.co.uk, Inflight magazine
•
The C Resorts brand, making it a recognized and in-demand destination
PRESS RELEASES International • Serenity awaits – Wellness Experience International & Local • Winners of World of Fine Wine Awards 2024 • The Reimagined Constance Sakoa Boutik
GOALS
•
Rodrigues as CHRG new Destination.
BRAND CONTENT
MEDIA COVERAGE
•
Focus on enhancing the visibility and appeal of our brands, setting them apart in the competitive market.
2
PRESS COVERAGE PER HOTEL
POSITION AND PROMOTE
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• STRENGTHEN THE POSITIONING OF CONSTANCE HOTELS & RESORTS BRAND IMAGE • GENERATE AWARENESS
Below chart shows the number (unit) of adverts and editorials per hotel + CHR corporate for September 2024
25
Free
20
Paid
15
10
5
0
CHR
CBMP
CPM CSM
CES
CLS
CHM CMM CTM CTR
C RDG C MRU
3
PRESS COVERAGE PER MARKET
Below chart shows the value of the adverts and editorials per market for the month of September 2024 for CHRG. We have a total free coverage of approximately € 420,668.7 with a total indicative reach of .
25
Free
€ 219,663.52 Reach: 21,480,963
20
15
€ 228 ,802 Reach: 49,161,000
€ 82,663 Reach: 11,021,718
€ 2,130 Reach: 233,000
€ 186,259 Reach: 21,446,165
€ 16,800 Reach: 5,874,725
10
€ 63,105.51 Reach : 9,962,939
€ 36,306.67 Reach: 988,000
5
0
4
LOCAL MEDIA REPORT
During the month of September 2024, one press release was sent to the local media :
• Constance Hotels & Resorts : Le Constance Hospitality Training Centre célèbre la réussite de 76 diplômés du NC3 • The agency also secured a feature for C Mauritius - Palmar, in Le Mauricien through a personalised media visit, Au C Mauritius Palmar : une expérience audacieuse pour « réveiller son âme d’enfant ». • Furthermore, futher coverage was received for the "Good Mood Energy" sessions hosted by Sophie Tremm at C Mauritius - Palmar in Le Mauricien , « RENCONTRE | Sophie Trem Les « good vibes » comme moteur du quotidien ».
CHR also received coverage from the following communication campaigns :
• Constance Hotels & Resorts dévoile son nouveau programme de fidélité : Echo Privilege Club, une première dans l'océan Indien
5
PRESS COVERAGE LOCAL MEDIA
To see full report Click Here
6
PRESS COVERAGE
SELECTION OF INTERNATIONAL PRESS CLIPPINGS
Constance Hotels & Resorts
Italy – Vogue.it 1 website coverage
Germany - Woman.at 19 pages website coverage
UK – Telegraph.co.uk 1 website coverage
8
SELECTION OF INTERNATIONAL PRESS CLIPPINGS
Constance Hotels & Resorts
South Africa – rovesa.co.za 1 Website coverage
China - toutiao.com 1-8 pages website coverage
UAE – m283arabia.com 1 website coverage
9
INTERNATIONAL COVERAGE
Constance Hotels & Resorts (By Market)
United Kingdom
China
Italy
Germany
UAE
• • • • • • • • • •
L’officiel homme
• • • • • • • • • • • • • • •
bahighlife.com
• • • •
lifePR
• • • • • • • • • • • • • • • • • • •
Vogue.it
• • • •
Tourism Update Life Publications
WeChat-UU Holiday
United Kingdom News
gastro.de
Easy News Web
Toutiao-Voyage
Country Life
Golf Magazin
The Way Magazine
Rove SA
WeChat-Voyage
The Wedding Edition
Falstaff Travel - Open Air Spas
Adv Training
Life Publications
RED-BOYHOOD
The Sunday Times
Funweek
WeChat-BOYHOOD
Telegraph
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Falstaff Travel - Travel Destinations October 2024 Elite Magazin - Luxury Residences Elite Magazin - Art on the Plate
France
Affari Italiani
Sohu-Yongxinlingting
thetimes.co.uk
Travel Quotidiano
Sohu APP-Yongxinlingting
Le Point Tendancenomad Echos week-end Les Echos.fr Public.fr
telegraph.co.uk
Lulop
WeChat-Putike
•
thetimes.co.uk
Zazoom
WeChat-Easy Tour
mirror.co.uk
Sannio Portale
•
newsdump.co.uk
Russia
Luxury Pret a Porter
Yonder.fr Infrarouge
The Sunday Times
TTG Italia
• • • • • • • • •
Radar News
•
Elite Magazin - Luxury Golf Courses
thetimes.co.uk
Ru Info News
UAE
World of Fine Wine
VidexNews
Waaynk
telegraph.co.uk
ABC News
•
Women
Eat 'n Stays
Naz Press
Hotel & Catering
News Regions
Muse Arabia
Shark News
M283 Arabia M283 Arabia
Storm 24
10
Country of Cheese
Nabd
INTERNATIONAL PRESS COVERAGE Constance Hotels & Resorts (By Hotel)
CBMP •
CLS
CSB
CHM
CHR
• • • • • • • • • •
United Kingdom News
thetimes.co.uk
• • • • • • • • • • • • • • • • • • • • • •
Tourism Update
• • • • • • • •
bahighlife.com
• • • • • • • • • • • • • • • •
TTG Luxury
• • • • • • • • • • • •
Country Life
telegraph.co.uk
TTG Luxury
telegraph.co.uk
lifePR
The Sunday Times
mirror.co.uk
The Way Magazine
gastro.de
World of Fine Wine
thetimes.co.uk
newsdump.co.uk
Adv Training
Elite Magazin Elite Magazin
vogue.it
telegraph.co.uk
Sohu-Yongxinlingting
Funweek
Muse Arabia
World of Fine Wine
Sohu APP-Yongxinlingting
Affari Italiani
Tourism Update
M283 Arabia M283 Arabia
Easynewsweb
WeChat-Putike
World of Fine Wine
Travel Quotidiano
WeChat-Voyage
WeChat-Easy Tour
Wejhatt Waaynk
Lulop
Nabd
Golf Magazin online
Women
Zazoom
Eat'n Stays
Elite Magazin
Countryofcheese
Sannio Portale
CES
Hotel & Catering
Muse Arabia
• • • • • •
Luxury Pret a Porter
newsdump.co.uk
Muse Arabia
M283 Arabia M283 Arabia
CPM •
TTG Italia
mirror.co.uk
M283 Arabia
thetimes.co.uk
Radar News
L'officiel Hommes
M283 Arabia
• • • • • • • • • •
telegraph.co.uk
Ru Info News
WeChat-UU Holiday
Rove SA
Toutiao-Voyage
VidexNews
CTR
Sohu-Yongxinlingting
Life Publications
WeChat-Voyage
ABC News
Sohu APP Yongxinlingting WeChat-Putike
• • •
The Sunday Times
RED-BOYHOOD
Naz Press
thetimes.co.uk
CMM
WeChat-BOYHOOD
• •
News Regions
• •
Les Echos.fr
telegraph.co.uk
RED-BOYHOOD
Shark News
WeChat-Easy Tour
FalstaffTravel
CTM •
RED-BOYHOOD
Storm 24
Skyways
WeChat-Voyage
Tourism Update
•
FalstaffTravel
Yonder.fr
Life Publications
Public.fr
11
SELECTION OF LOCAL PRESS CLIPPINGS
Constance Hotels & Resorts
L’Express Coverage – September 2024
NewsMoris Coverage – September 2024
Ile Maurice Tourisme Info Coverage – September 2024
Holidays evasion Coverage – September 2024
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LOCAL COVERAGE
Constance Hotels & Resorts
L'Express Dimanche
L'Express Le Matinal
Le Mauricien Le Mauricien
•
•
•
Week-End
•
•
•
ionnews.mu Le Xournal
maurice-info.mu
Lemauricien.com
•
•
•
L'Express Dimanche
defimedia.info
•
•
•
Lemauricien.com Le Défi Quotidien Lemauricien.com
5-Plus Dimanche 5-Plus Dimanche
5-Plus Dimanche
•
•
•
allafrica.com
•
•
•
Week-End
wazaa.mu
•
•
•
L'Express L'Express
Bizweek Bizweek
Hello Rodrigues Hello Rodrigues Hello Rodrigues
•
•
•
•
•
•
Le Défi Quotidien
ilemauricetourisme.info ilemauricetourisme.info
•
•
•
Le Mauricien
actu.mu
•
•
•
Lemauricien.com
MBC TV L'Express
Week-End
•
•
•
wazaa.mu
holidays-evasion.info
•
•
•
newsmoris.com Lemauricien.com
Le Défi Quotidien
maurice-info.mu
•
•
•
Le Mauricien lexournal.mu
actu.mu
•
•
•
Lexpress.mu Lexpress.mu
holidays-evasion.info
•
•
•
minorityvoice.info Le Défi Quotidien holidays-evasion.info ilemauricetourisme.info
Le Mauricien
•
•
•
hellorodrigues.fr
Bizweek
•
•
•
allafrica.com allafrica.com Le Mauricien
hellorodrigues.fr Lemauricien.com
•
•
•
•
•
•
voya-g.com
Le Mauricien
•
•
•
Lemauricien.com
defimedia.info
MBC TV
•
•
•
L'Express
Le Défi Plus
•
•
13
CRESORTS
INTERNATIONAL COVERAGE
C Resorts (By Market)
United Kingdom
South Africa
• Inflight magazine • FlySafari Newsletter
• The Sunday Times • thetimes.co.uk
15
LOCAL COVERAGE
C Resorts
By the C with Awanam
Good mood au C Mauritius !
• • • • • • • • •
Le Mauricien
• • • •
Le mauricien
lemauricien.com
Ile Maurice Tourisme
Week-End
ION News Maurice Info
Bizweek
maurice-info.mu
actu.mu
C Rodrigues Mourouk
Le Mauricien
Bizweek
•
HelloRodrigues.com
hellorodrigues.fr
C Mauritius Palmar
•
Lemauricien.com
Lemauricien.com Coverage – September 2024
Hello Rodrigues Coverage – September 2024
16
PRESS TRIPS
PRESS TRIPS
Constance Sakoa Boutik Maurice
Constance Belle Mare Plage Maurice
•
• ZEIT Reiseträume, Salon/Brigitte, Maerkische Medienhaus, Blick CHR Dedicated Presstrip Dates : 08 to 11 September 2024 Journalists : Ms J. Christian, Ms S. Arni, Mr S. Klug, Mr M. Ehlert Country : Germany
Telegraph CHR Dedicated Presstrip Dates : 07 to 09 September 2024 Journalists : Nikki Grihault Country : UK
•
Sunday Times CHR Dedicated Presstrip Dates : 10 to 15 September 2024 Writer : Mrs Jane KNIGHT & Son Country : UK
Constance Prince Maurice
• ZEIT Reiseträume, Salon/Brigitte, Maerkische Medienhaus, Blick CHR Dedicated Presstrip Dates : 11 to 13 September 2024 Journalists : Ms J. Christian, Ms S. Arni, Mr S. Klug, Mr M. Ehlert Country : Germany
18
PRESS TRIPS
Constance Moofushi Maldives
Constance Tekoma Rodrigues
• KOL, Chosun Biz, Maeil Business, GEOCM CHR Media & Fam Trip Dates : 26 to 28 September 2024 Journalists, Cameraman & PR Mkt Agency : Mrs Y. Choi, Mrs W. Yoon, Mrs Y. Lee, Mrs P. Hee, Mr H. Haun, Mrs S. Kang Country : South Korean
•
Bolero Magazine Individual Press Trip Dates : 23 to 25 September 2024 Journalists : Kristin MÜLLER Country : Switzerland Telegraph Dedicated Press Trip Dates : 11 to 14 September 2024 Journalists : Nikki Grihault Country : UK •
Constance Halaveli Maldives
• KOL, Chosun Biz, Maeil Business, GEOCM CHR Media & Fam Trip Dates : 28 to 30 September 2024 Journalists, Cameraman & PR Mkt Agency : Mrs Y. Choi, Mrs W. Yoon, Mrs Y. Lee, Mrs P. Hee, Mr H. Haun, Mrs S. Kang Country : South Korean
19
PRESS TRIPS
• Agency Digital Coconut Ltd CHR Photoshooting for CLS Dates : 20 to 26 September 2024
Constance Lemuria Seychelles
• CHRG, Xi You, HotelShare, Daclod Press CHR Media & Fam Trip Dates : 05 to 06 September 2024 Journalists & PR Mkt Agency : Mrs E. Kim, Mrs J. Yi, Mrs Y. Kim Country : South Korean
Artistic Director, Prod. Manager, Videographer, Photographer, Model, Model : Mrs M. D. de Marigny, Mrs G. Bruno, Mr K. Soubans, Mr T. Fallon, Ms Ana C. White & Mr Anze Mezan Country : UK
• Série Limitée les échos, l’Officiel.com, Point de Vue, Maison Coté Sud CHR Dedicated Presstrip Dates : 08 to 10 September 2024 Journalists & CHR PR : Mr J. M. de Alberti, Mrs M. Mendelewitsch, Mrs l. Ferat, Mrs L. de Boisanger Country : South Korean
• Touristbook Germany, Woman magazine Austria, Merian Germany CHR Dedicated Press Trip Dates : 18 to 21 September 2024 Journalists & Rep. CHR PR : Mr R. Bebic, Mrs J. Hauska, Ms M. Harich & Ms L. Forderer Country : Germany
20
PRESS TRIPS
• Agency Digital Coconut Ltd CHR Photoshooting for CES Dates : 14 to 20 September 2024
Constance Ephelia Seychelles
• CHRG, Xi You, HotelShare, Daclod Press CHR Media & Fam Trip Dates : 02 to 04 September 2024 Journalists & PR Mkt Agency : Mrs E. Kim, Mrs J. Yi, Mrs Y. Kim Country : South Korean • Série Limitée les échos, l’Officiel.com, Point de Vue, Maison Coté Sud CHR Dedicated Press Trip Dates : 05 to 08 September 2024 Journalists & CHR PR : Mr J. M. de Alberti, Mrs M. Mendelewitsch, Mrs l. Ferat, Mrs L. de Boisanger Country : France • Freelance, Global Spa, Peaklife, The Hindu, BRANDit Individual Press Trip Dates : 14 to 16 September 2024 Journalists : Mrs Satarupa Paul & Mrs Shikha S. Shah Country : India
Artistic Director, Prod. Manager, Videographer, Photographer, Model, Model : Mrs M. D. de Marigny, Mrs G. Bruno, Mr K. Soubans, Mr T. Fallon, Ms Ana C. White & Mr Anze Mezan Country : UK • Avida Magazine, Clever Reisen Individual Press Trip Dates : 15 to 17 September 2024 Journalists & Photographer : Mr Michael Winckler & Mrs Iris Surburg Country : Germany • Touristbook Germany, Woman magazine Austria, Merian Germany CHR Dedicated Press Trip Dates : 16 to 18 September 2024 Journalists & Rep. CHR PR : Mr R. Bebic, Mrs J. Hauska, Ms M. Harich & Ms L. Forderer Country : Germany
21
PRESS TRIPS
Constance Ephelia Seychelles
• Scene in the City / Social Media CHR Individual Press trip Dates : 24 to 29 September 2024 Journalist : Mrs Candice Guest Country : South Africa
22
PRESS TRIPS
C Rodrigues Mourouk
C Mauritius Palmar
• Telegraph Dedicated Presstrip
•
Bloggers Individual Presstrip Dates : 05 to 10 September 2024 Bloggers : Mrs Sophie Trem & Mrs Sofia M. Penafria Country : France
Dates : 09 to 11 September 2024 Journalists : Mrs Nicola J. Grihault Country : UK
• Telegraph Dedicated Presstrip
• Bolero Magazine Dedicated Presstrip Dates : 21 to 23 September 2024 Journalist : Mrs Kristin Muller Country : Germany
Dates : 14 to 15 September 2024 Journalists : Mrs Nicola J. Grihault Country : UK
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PRODUCTION
NEW PICTURES ON B2B – CONSTANCE BELLE MARE PLAGE - MAURICE
ACTIVITIES, AERIAL, ARCHITECTURE, JUNIOR SUITE, PRESTIGE ROOM, CONSTANCE SPA, THE BAR, INDIGO, LA KAZE, LA SPIAGGIA, THE BLU SUSHI LOUNGE, SWING, LIFESTYLE, POOLS, SECTIONS UPDATED
25
NEW PICTURES ON B2B – CONSTANCE PRINCE MAURICE ACTIVITIES, AERIAL, ARCHITECTURE, FACILITIES, BEACH, CONSTANCE SPA, POOL, ARCHIPEL, ASIAN RESTAURANT, LE BARACHOIS FLOATING BAR & RESTAURANT, LOTUS LOUNGE BAR, COCKTAILS, BEACH FRONT VILLA, FAMILY SUITE, JUNIOR SUITE, PRINCELY VILLA, SUITE ON STILITS, VILLA ON STILTS, WINE CELLAR, SECTIONS UPDATED
26
NEW PICTURES ON B2B – CONSTANCE SAKOA BOUTIK - MAURICE
ACTIVITIES, AERIAL, ARCHITECTURE, BEACH, BEACH FRONT SUITE, DELUXE BEACH FRONT SUITE, JUNIOR SUITE SEA VIEW, JUNIOR SUITE, CONSTANCE WELLNESS, K-BAR, OAK RESTAURANT, POOL, SECTIONS UPDATED
27
NEW PICTURES ON B2B – CONSTANCE TEKOMA - RODRIGUES
AERIAL, ARCHITECTURE, DINING, BAR, BEACH, BEACH FRONT VILLA, OCEAN VIEW VILLA, SUPERIOR OCEAN VIEW VILLA, CONSTANCE SPA, POOL SECTIONS UPDATED
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EVENTS
PR EVENT C RESORTS – GOOD MOOD CLASS
06 – 09 SEPTEMBER 2024
Sophie Trem is the founder of 'Good Mood Energy' in France, a dynamic blend of tai chi, dance, yoga, meditation, and breathing exercises — all packed into a one-hour session designed to energize both body and mind. The collaboration with Sophie Trem had two main objectives: • Influencer Collaboration An agreement was established between Sophie and C Mauritius, outlining a series of stories and content to be shared during and after her stay. Enhancing Guest Experiences During her stay, Sophie hosted daily 'Good Mood Energy' sessions for our guests, and we even invited local influencers to experience the concept firsthand. At C Resorts , we aim to offer guests one-of-a-kind experiences. Partnering with creative profiles like Sophie Trem helps us strengthen our positioning and create memorable, impactful moments for our guests, such as Sophie Trem will help us reinforce our positionment. •
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UPCOMING CORPORATE EVENTS
CONSTANCE HOTELS & RESORTS
• MCB Tour Championship – 5 th to 10 th December 2024 (Constance Belle Mare Plage)
• Golf &Wine – 15 th to 22 nd December 2024 (Constance Lemuria Seychelles)
CRESORTS
Foxtoberfest 20 th October
•
• 30th October - Beach Burn Fitness Class with Gbemi Giwa from Dubai
• By the C with AWANAM - (C Rodrigues Mourouk)
➢ 31 st October to 3 rd November | 3 rd to 5 th January | 7 th to 9 th March | 2 nd to 4 th May
31
THANK YOU
Communication Department
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