MONTHLY REPORT JULY 2024

CONCLUSIONS

INSIGHTS

Best performing posts : This month again, UGC performed well. Our top-performing posts mostly featured the nature surrounding the hotels.

Echo Privilege Club : Phase 1 paid activity generated 2,186 active sessions on the intended website page, indicating strong audience interest in learning more about Echo Privilege Club as a result of our paid social ads.

-The best performing post was a carousel post. The ad achieved 407,232 impressions and 1,340 link clicks.

-The phase 1 activity on organic social media alone generated almost 65k impressions, with the launch post generating the highest performing metrics.

-We started Echo Phase 2 on August 14 th and it will last until the end of September

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